Obviously not looking for hyperaccurate answers, just in general, how many people tend to unsubscribe from promotional emails and how many tick the option “I never signed up for this”?

  • funkless_eck@sh.itjust.works
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    1 year ago

    Everyone’s jumping on this “12 times in 2 weeks” thing. I think you should count the number of emails you get from certain companies and I think you’ll find that any sufficiently large company has emailed you more than 12 times.

    Amazon emailed me 15 times this week alone. LinkedIn Emailed me 50 times in August.

    • Helix 🧬@feddit.de
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      1 year ago

      Amazon emailed me 15 times this week alone.

      But you’re already a customer. They didn’t cold mail you and they respect opt outs. I suspect your company doesn’t have a simple ‘I don’t want these emails’ link.

      LinkedIn Emailed me 50 times in August.

      Because you enabled notifications. Again, they didn’t mail you without having a prior relationship with you and you can easily opt out.


      Don’t act like you’re better than those two companies just because you send mails just like them. I don’t think that cold calling or mailing people is wrong, just predatory practices like you described.

      Don’t be discouraged to discuss this further though. Just because people have a different opinion than you doesn’t mean that either party is right or wrong.

      • funkless_eck@sh.itjust.works
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        1 year ago

        I suspect you don’t have opt out.

        well you are wrong, I do have that, its at the top and bottom of evrry email (edit for clarity: the top link is often handled by the email client, not hard-coded by me, under some circumstances it doesnt always appear, but the footer one always does) as well as a link to our privacy policy, as it’s mandated by CAN-SPAM amongst others, and we have further options if the company is flagged as needing HIPAA, GDPR, GLB, CCPA etc - which also trigger different email headers and footers.

        I even have a weekly automated pass of replies to emails to check for common phrases indicating they want out like “unsub” “do not” “please stop”

        I once had to pull a(n old, different) company out of email blacklists by working very technically with SPF/DKIM/DMARC engineers and issue whole new security certificates across a wide range of web domains so I know full well the impact of non compliance

        • Helix 🧬@feddit.de
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          1 year ago

          Nice, sounds good that you allow unwilling customers to opt out easily. Didn’t expect that one.